Business Spotlight
Dong Phuong Bakery
A Taste of Vietnam
Beyond its bakery, Dong Phuong also operates a sit-down restaurant, serving authentic Vietnamese cuisine that captures the flavors of home cooking. Popular menu items include:
- Phở – A deeply flavorful broth with rice noodles, fresh herbs, and tender meat.
- Bún (Vermicelli Bowls) – Rice noodles served with grilled meats, fresh vegetables, and fish sauce.
- Bánh Xèo – Crispy Vietnamese crepes filled with shrimp, pork, and bean sprouts.
- Spring Rolls & Egg Rolls – Perfectly wrapped, fresh, and packed with flavor.
The warm, family-friendly atmosphere of the restaurant makes it a great place for both quick bites and relaxed meals with loved ones.
Why Dong Phuong Stands Out
- James Beard Award Winner – Recognized as an America’s Classics restaurant for its cultural and culinary contributions.
- Authentic Vietnamese Flavors – Made from scratch using traditional techniques.
- Handcrafted Breads & Pastries – From baguettes to croissants, all baked fresh daily.
- Locally Loved & Nationally Recognized – Food lovers from all over flock to try their famous baked goods.
- A True New Orleans Institution – Blending Vietnamese heritage with the unique food culture of the city.
A Must-Visit for Food Lovers
Whether you’re stopping by for a fresh bánh mì, indulging in a famous king cake, or enjoying a warm bowl of phở, Dong Phuong Bakery is a New Orleans culinary treasure that showcases the city’s diverse flavors and rich cultural history.Â
Located in New Orleans East, Dong Phuong Bakery is a James Beard Award-winning Vietnamese bakery and restaurant that has been a beloved part of the city’s culinary scene since 1982. Known for its authentic Vietnamese flavors, handcrafted baked goods, and legendary king cakes, Dong Phuong is a must-visit for food lovers seeking a taste of tradition and excellence.
A Legacy of Vietnamese Tradition
Founded by De and Huong Tran, Dong Phuong started as a small family-run bakery serving the local Vietnamese community. Over the years, it has grown into a nationally recognized institution, blending the rich flavors of Vietnamese cuisine with the cultural melting pot of New Orleans. It remains a family-run business, dedicated to maintaining its high standards of quality and authenticity.
The Bakery: Home of Famous Bánh Mì & King Cakes
Dong Phuong is best known for its artisan breads, which serve as the foundation for some of the best bánh mì sandwiches in New Orleans. Unlike mass-produced baguettes, Dong Phuong’s are light, airy, and perfectly crisp on the outside, making them ideal for these Vietnamese-style sandwiches.
Their bánh mì menu features a variety of fillings, including:
- Grilled Pork – Marinated in a flavorful mix of lemongrass and spices.
- BBQ Chicken – A deliciously smoky and slightly sweet option.
- Cured Pork & Pâté – A classic Vietnamese favorite, rich in flavor.
- Tofu & Veggie – A fresh, plant-based choice with pickled vegetables and house-made sauce.
King Cakes: A Seasonal Sensation
During Mardi Gras season, Dong Phuong becomes famous for its king cakes, which have gained a near cult-like following. Unlike the traditional brioche-style king cakes found elsewhere, Dong Phuong’s version is a flaky, buttery pastry with just the right amount of sweetness. Offered in flavors like cinnamon, cream cheese, and pecan praline, these king cakes sell out quickly and have been recognized as some of the best in the region.
